Almost 20 years of media and marketing expertise has given me the most blessed opportunities to do wonderful things for many businesses both locally and nationally. From brand guides, ad words, logos and research – from direct mail, social campaigns, events and websites – there is nothing I have crafted for my clients. The key to coming up with a successful marketing strategy for a business is to first understand the business, its goals, the clients it serves, and the opportunities that exist for growth. Then you go to work. You just need smart, talented people, great research, good data and a desire to win. The rest will fall into place if you are willing to put in the work.